New book chapter release

I am very proud to present my new book chapter with the title “Innovation Leadership in the Digital Enterprise: Lessons From Pioneers”. It consists of 24 pages, integrating a peer-reviewed journal analysis, an empirical study with 58 executives and 20 digital innovation leaders. If you want to know what values drive digital innovation leaders and what strengths let them become effective, buy the chapter: https://www.igi-global.com/chapter/innovation-leadership-in-the-digital-enterprise/273781 #innovation #digital #management #leadership

Interview with SAP

Last week I had the chance to talk with Uwe Hafner, an Enablement Project Manager at SAP. He explained the SAP Get Social tool he is adopting in his daily work to share interesting content about his employer having a positive effect on its sales.

Interview with In Mind Cloud

Today I had a very informative conversation with the company In Mind Cloud. The software company offers a CRM solution that is specially tailored to the B2B business in the manufacturing industry. The findings from the interview will help our B.A. Economy and Law students to understand how the efficiency and effectivity of the core process “sales” can be optimized with the help of software.